NEVER PERFECT is also PROJECT and BRAND FASHION
“ART WILL BECOME OUR VOICE
SO THAT YOU, WHEREVER IT IS, CAN ALWAYS LOVE ME FOREVER
YOU WILL ENCOURAGE QUEEN OR KING
OF AN IMPERFECT WORLD
AND WE, TOGETHER,
WE WILL BE SO BEAUTIFUL TO TURN THE SUN.”
The line, NEVER PERFECT are born, takes shape from the artist Lucia Ferrara project.
His is a revolutionary vision of the idea of perfection where every artistic choice is symbolic.
On the t-shirt the crown becomes a metaphor of our personality and the different color of the eyes underlines the beauty of the imperfection that makes us different and unmistakable.
Each of us is: “perfectly imperfect”.
Never Perfect transmits to the world a positive message of revenge of the soul, the temple of true beauty.
Never Perfect makes us special, original, unique and exclusive transforming our “imperfection” into something wonderful.
“Because true Beauty is a matter of Love.”
WHO WE WILL WEAR NEVER PERFECT?
She or He who is, must be Queen or King of himself. A person who loves true Beauty, who knows how to accept himself as he is, who is not afraid to show himself to others with his weaknesses or imperfections.
On the t-shirt the crown becomes a metaphor of our personality and the different color of the eyes emphasizes the beauty of the imperfection that makes us different and unmistakable; each of us is: “perfectly imperfect”,
The Never Perfect man and woman feel special, original, unique and exclusive.
Never Perfect transmits to the world a positive message, of revenge of the soul, the temple of true beauty.
The technology of the imperfect
The choice of organic cotton for the t-shirt, the water colors mixed with a special four-color, deliberately imperfect from one end to the other, make each shirt unique like a work. Gold is used to transmit wealth and brightness.
When to wear a Never Perfect
The works of Never Perfect represent the “revenge of the soul”. Choosing and wearing this garment will be a symptom of self-awareness and the growth of one’s self-esteem. The occasions will be all those in which the individual will want to communicate beauty and positivity to the world.